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March 08, 2019



Ceramics trends for the remainder of 2018 and 2019 follow the path they started during last year’s fairs: risky products where colour and decoration once again have found their place.

On the one hand, all the designs stand out, whether in small or large format, where the material is the protagonist: marbles, granites, large veined stones, mottled stone…

On the other hand, ceramics continue to gain ground as an interior design element protagonist through tiles that line up with the latest decorative trends. The mid-century style or the new Art Deco that have been protagonists in the latest design trends in Europe find their ceramic responses in the latest trends.

One of the relevant issues is that is that the ceramic design is increasingly conditioned by the space.
The formats and finishes are no longer standardized, but rather search for concrete solutions for each project, whether it be a bathroom, a kitchen, a hotel, or a restaurant.

The ability of the collections to respond more efficiently to the needs of the space and the aesthetic requirements of the client is essential to generating a successful design.


This trend is characterized by a series of mottled surfaces and subtle veins that give it a clearly material nuance in which the product becomes the plot line of the space.

As a reaction to the minimalism of recent years, we see how these surfaces replete with elements, far from hiding the product, expose it and highlight its materiality.

The mottled stone, the subtle veining, the grains, and the designs that are inspired by geological strata are the real protagonists.


The Tile Decó trend looks back to revive some classics from previous decades with a renewed look.
Art Nouveau and Art Deco from the ‘20s and ‘30s, as well as the English Arts & Crafts movement, stand out with special relevance.
Its main characteristics are sophisticated and elegant proposals with a baroque touch in a contemporary key.

In general, within this trend there is a taste for ornate decorations, where the mixture of different materials becomes a great creative resource.
We come across very elaborate surfaces that are full of detail.
The decorations play with the fragmentation of large, geometric blocks that are also transferred to coatings executed in the classic black and white, but that also explore more contemporary territories where colour becomes more important.



This trend moves away from the perfected surfaces of past seasons in favour of raw materials. Earth, dust, slates, and worn metals are used as references.

There is a predominance of dark and cold tones with a lot of use of black, greys, and blues. It uses scratched surfaces, even achieving the effect of erosion or abrasion.

Ceramic finds a field to develop textures with worn surfaces that suffer through the passage of time.



This trend reflects a certain fetishist look towards the materials and their intrinsic beauty.
It focuses on raw materials to show them at their maximum splendour: marbles, granites, cements, lava rocks—surfaces where the aesthetic qualities of the materials are celebrated.

Large formats are imposed, not only on coatings and pavements within the architectural sector, but also within the world of decoration and design.



With the era of major signature architectural projects over with, now we find projects that explore a more sustainable version of architecture—practical, sober, and restrained.

The materials sector is adapted to this type of project and opts for materials with a direct relationship with the environment, highlighting the importance of textures.

Standing out are ceramic products that assert their material nature and the earth itself with simple but versatile designs destined to explore creativity through the project more than through the product.


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    Our company has been in the ceramic tiles and sanitary ware market since 1979.

    With more than 35 years of experience, we are familiar with the trends and needs of the market. We’ve been importing and distributing high quality materials from major European companies to all around Cyprus. We always search for new products that stand out for their aesthetic and durability in time and our constant and close relationship with our worldwide partners enabled us to achieve this throughout the years.


    Andreas Polycarpou & Son Ltd
    Le Corbusier street 29, NAAFI, 3075 Limassol

    Phone : +357-25334222

    Fax: +357-25336882

    E-mail: info@andreaspolycarpou.com

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